Home Business News Facebook hosting services to cut costs: WhatsApp - Times of India

Facebook hosting services to cut costs: WhatsApp – Times of India

BENGALURU: Under fire over its privacy changes, WhatsApp is now reaching out with reassuring messages to businesses that use its application programming interface (API) to chat with users. The company said leveraging its parent firm Facebook’s hosting services will be much cheaper and will increase efficiency while managing users on the platform.
Currently, WhatsApp API services are provided through third-party partners called business solution partners (BSPs). “..businesses and BSPs will soon have the option to use a cloud-based version of the WhatsApp Business API, hosted by Facebook. Leveraging Facebook-hosted services will help reduce the time to implement the API from weeks or months to minutes and remove the need for costly API set-up and maintenance,” the note, reviewed by TOI, said.

TOI had first reported in its Monday edition that businesses using WhatsApp API had flagged concerns about sending documents with private information to users in light of the privacy updates.
“It is important to note that Facebook will not automatically use these messages to inform the ads that a person sees. Rather, Facebook will act as a service provider to businesses and only use data under the instructions of businesses and on their behalf. However, as is always the case, businesses will be able to use chats they receive for their own marketing purposes, which may include advertising on Facebook or other channels, like email or TV,” WhatsApp’s note added.
WhatsApp’s privacy changes were primarily announced to address interactions of business accounts with individual users. Initially planned to be implemented from February 8, WhatsApp has now delayed its privacy updates by three months following user backlash.

Source link

In this blog our main motive is to provide you all kind of latest information about technology, politics, sports, and health. If you want to read this information then you should have to visit our website. This information will help you to increase your knowledge.


Please enter your comment!
Please enter your name here

Most Popular

Israel to vaccinate Palestinian labourers against Covid-19 – Times of India

JERUSALEM: Israel will administer Covid-19 vaccines to Palestinians who work in Israel or in its settlements in the occupied West Bank, the Israeli...

Don’t bully Riyadh, Saudi columnists tell Biden administration – Times of India

DUBAI: Saudi Arabia's sovereignty is a red line, Saudi columnists said on Sunday, ramping up rhetoric in defence of Crown Prince...

Prince William backs anti-Covid-19 vaccines in a video call with Indian-origin family – Times of India

LONDON: Britain's Prince William has become the latest member of the royal family to encourage people to take up vaccines to protect themselves...

China rolls out first one-jab Covid-19 vaccine: Report – Times of India

BEIJING: China has given conditional approval for a single dose Covid-19 vaccine, touted to be a rival to Johnson & Johnson's one-jab shot...

Recent Comments